Resources

and Guides

Here you’ll find practical strategies, templates, and insights to make promoting your club easier, more effective, and more engaging for players of all ages.

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POP Tennis

POP Tennis Court Guidelines
Considering the development of a temporary or permanent construction of a
POP Tennis court? These guidelines will help you plan, construct, manage, and maintain a POP Tennis court when initiating new or revisiting existing projects.
The POP Playbook
Your all-in-one guide to delivering fast, fun and engaging POP Tennis. This Playbook outlines simple session plans, game-based activities and flexible formats that make it easy for players of all ages to pick up a paddle.

Technical Guides

Duplicate a website landing page on ClubSpark
This quick, reliable method will help keep your website looking polished and consistent, saving you time and ensuring your players enjoy a smooth, professional online experience every time they visit your club online.
How to create a ClubSpark landing page
A simple landing page gives you full control over how you present your programs and venue online. Start by choosing a layout that suits your goals, then add your own images, copy and links to guide players exactly where you want them to go.
How to create a customer experience journey  
Understand exactly how players interact with your club from the moment they first hear about you to the moment they step onto court and beyond. Start by mapping out each touchpoint, such as website visits, enquiries and bookings.
How to create a FB advertisement
Creating a Facebook advertisement is important because it helps you reach the people most likely to engage with your club, right where they already spend their time. Facebook advertising is a cost-effective way to grow participation.
How to create a FB event
Creating a Facebook event is important because it gives your program or activity a dedicated, shareable home online, one that makes it easy for your community to discover, RSVP and spread the word.
How to create a Google Analytics account
A Google Analytics account helps you make smarter decisions, like which programs to promote, where to improve your site, and how to tailor your marketing for better results.
How to create a Google Business Page
Google Business Pages allow players easily find your club when they search on Google or Google Maps. A well-maintained profile builds trust, improves first impressions and makes it easier for new players to choose your club.
How to create an Instant Form when advertising on FB
Creating an instant form when advertising on Facebook is key because it lets interested players get in touch with your club immediately, without leaving the platform.
How to schedule posts on FB
Ensure your content reaches your audience consistently, at the times they’re most likely to see it, and helps you plan ahead for promotions, events, or program updates.
How to set up a FB business page
Put important information, like location, contact details, and programs front and center, while providing a hub to share updates, events, and promotions. Make it easier for both new and existing players to connect with you.
How to view and record your Facebook Ads
By monitoring metrics like reach, clicks, and conversions, you can see what’s working, make improvements, and make informed decisions for future campaigns.

Sales Considerations

Sales Considerations
Explore practical examples and tips to help you promote and sell a specific event or competition effectively. This will guide you on how to position the event, highlight its benefits, and engage potential participants.
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